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News By Food & Beverage Guest Room New Openings
Department Sales & Marketing Safety & Security Industry News
Published on Mon Nov 05, 2007 4:55 am
Source:  Dorothy Prentice Aromatherapy


Enriching, Earth-frendly Amenities, An Industry First all-natural ingredients.

The new Pure Organics line from Dorothy Prentice Aromatherapy harvests premium, all-natural ingredients among them fine herbs, flowers, and citrus fruits and combines them in inspired recipes for uncommonly fresh lotions, soaps, shampoos, and other treats for the body. Long known for providing soothing botanical blends and alluring custom product lines to upscale hotel properties around the world, DPA shows a commitment to the environment and leadership in the industry by creating the first green hotel amenity line in the U.S.

Created from the finest palette of USDA-certified organic essential oils, the Pure Organics line has a fragrance to suit every personality and mood. Lavender & Linen is crisp, feminine, and light; a scent evocative of late-spring pleasantries a long walk, or hanging laundry on a line. Green Tea, Ginger & Orange is an appetizingly clean, warm scent inspired by Eastern rituals and recipes. Rosemary Mint & Basil arrives straight from a lush garden; it is the same intense aroma you will get from pressing the herbs together between your fingertips. And Verveine rings with soft, lemony richness it calms the body and revives the mind.

The product line includes gentle-cleansing, abundantly foaming shampoos enriched with proteins derived from okra, almond, wheat, soy, and rice; rinse-off conditioners using plant and fruit extracts and hydrolyzed wheat protein for its reparative and protective qualities; wonderfully light lotions using rare ingredients such as ahnfeltia concinna from Hawaii to smooth and moisturize, and also halyuronic acid, which helps the lotion rest gently on the skin so it appears supple and toned. Other treats include the sulfate-free body wash, infused with hydrolyzed soy protein; vegetable-based soaps with pure organic essential oils, shea butter, olive, and herbal additives such as sage, mint, rose, and chamomile; stress-eliminating Dead Sea Salts with certified organic oils and vitamins; body butter with pure essence of pink grapefruit; and a cooling mint lip balm with shea butter and vitamin E.

In keeping with environmental awareness, the Pure Organics line will be packaged responsibly, using recycled and recyclable products wherever possible.

Dorothy Prentice Aromatherapy®

DPA is devoted to two complementary goals: providing a memorable pampering experience for hotel guests, and enhancing the brands of the world's most luxurious properties by creating distinct amenity lines that suit, specifically, each environment. With custom fragrances and packaging designed in-house, DPA has the unique ability to capture the essence of each upscale property, and bottle it for the guest.

Keeping an eye on global trends and interests, DPA knows the world's affluent consumers are well-traveled, educated, and interested in both their own wellbeing and that of generations to come. With the Pure Organics line, DPA shows commitment to creating high-end product lines that address the practical concerns of a changing planet.

DPA is also devoted to building strong client relationships, and works to address the needs of each client as they arise. As a result, DPA enjoys loyal, time-honored partnerships with elite properties around the world.

Dorothy Prentice Aromatherapy, Inc.
14301-A Sullyfield Circle
Chantilly, Virginia 20151 USA
Phone 703-378-6161
Fax 703-378-6225
Website www.dorothyprentice.com


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